WynnBET App Could Beat Barstool Sportsbook To Indiana Launch

Posted on January 20, 2021 - Last Updated on March 23, 2021

WynnBET sportsbook is expanding its reach across the US.

The company now has market access to seven new states.

WynnBET is already open for business in New Jersey and Colorado, and it will be launching in Michigan on Friday, Jan. 22. That will be Michigan’s first day of online sports betting.

But in addition to Michigan, Indiana is also on the list of states that WynnBET will be coming to in the near future.

WynnBET heads to Indiana

Indiana already has 10 different online betting apps, and WynnBET wants to join the party.

However, Wynn Resorts doesn’t own any casinos in Indiana. That presented a hurdle, since online sportsbooks have to partner up with a retail casino before they can launch in the state.

Wynn negotiated a partnership will Full House Resorts to satisfy that requirement. Full House runs Rising Star Casino in Indiana, which will become WynnBET’s new retail partner.

That same deal gave the sportsbook market access in Colorado as well.

All things considered, the deal will give Rising Star some much-needed help in the online sportsbook department.

The casino is already partners with BetAmerica, but the sportsbook has drastically underperformed in Indiana. Churchill Downs is even rebranding the company to TwinSpires for the sake of getting a fresh start.

SBK Sportsbook is also launching in Indiana as one of Rising Star’s partners. Between SBK and WynnBET, the casino might finally have the online presence in Indiana that it’s always wanted.

2021 brings new sportsbooks to Indiana

Six new sportsbooks opened for business in Indiana throughout 2020. All of these companies made their Indiana debuts last year:

It’s looking like 2021 will be another busy year for the state’s online market. WynnBET and SBK are not the only two companies on their way to the Hoosier State.

Barstool Sportsbook will be making its online debut in Indiana sometime this year. The company already has a pair of retail sportsbooks operating at Ameristar East Chicago and Hollywood Lawrenceburg.

888Sport is also heading to Indiana in 2021. The sportsbook will be Harrah’s Hoosier Park’s first online partner once it opens for business.

Indiana sports betting sets records

Indiana’s sports betting success is what’s attracting so many new companies to the state.

Hoosiers wagered over $1.7 billion on sports throughout 2020, and over $313 million during December alone. That was Indiana’s fourth-straight record sports betting month.

Those huge numbers have made Indiana one of the biggest sports betting markets in the country.

However, all of these new companies are also enticed by the state’s potential for online casinos. With a new push to legalize online gaming throughout the Hoosier State, 2021 could become the biggest year on record for Indiana’s gambling industry.

Photo by Associated Press
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Jake Garza

Jake Garza is a US Gambling Industry Analyst for Catena Media. He specializes in Midwest sports betting and casino content. Prior to covering the legal gambling industry, he spent time as a professional sports writer, reporting on teams such as the Cincinnati Bengals, Indianapolis Colts and Indiana Pacers. Garza is currently working as a Managing Editor for PlayIndiana and PlayOhio, with previous stops at other well-known brands such as PlayIllinois and PlayMichigan. He has been covering the gambling industry since 2019, and currently works with a team of other journalists to provide comprehensive coverage of the legal U.S. gambling industry.

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